Neutrogena Sun Rescue is a NEW product that focuses on after sun care. The following screens include the home page banner, collection page and one of the three product pages. I designed from end to end (concepts to include sketches, UX, art and photography direction as well as production assets) to support the Neutrogena website.
The Lagunitas Brewing Company is made up of many different personalities. The following creative includes product pages and enhanced content for Amazon. The designs pull inspiration from beer coasters, the product packaging and the ultimately the people who help give the brewer its community.
Nescafe Gold Bundle Pack
Limited Edition Bundle Pack, of Nescafe Gold Intense for Walmart.
I designed from end to end (concepts to include sketches, art and photography and package direction as well as the production assets) to support the Walmart website.
Digital campaign for IT Chapter 2 Noovie Arcade Experience created to drive more downloads of the Noovie Arcade app. Only users who downloaded the app would be able to view the customized AR experience in theaters.
Registria offers product registration and strong ownership experience capabilities for their partners. The design was created to help drive more engagement and repeat views on the site, while keeping a clean progressive look and feel.
Home Page visits are up 83% and the Resources page has increased to 46% session duration.
FOX NOW email design and InApp banner design created to encourage engaged and unengaged users to watch new shows and catch up on previous episodes. The ultimate goal was to drive open rates, click-through rates and video starts through email design. The InApp banners were created to get users to opt in.
Banners designed to get people to opt-in for push messaging notifications
while they are on a specific network or show page.
Banners designed to get people to opt-in for push messaging notifications
while they are on a specific network or show page.
Nespresso is a premium brand for high quality coffee. The following screens are a variety of emails I designed from end to end (wireframes, concepts, art direction and production assets) to support multiple North American marketing campaigns.
Nespresso's brand values are conveyed through using images depicting luxury, taste value and quality.
Each of these campaigns met or exceeded key metrics and success criteria for the respective brands.
Images provided by Daniel Cornelius. All rights reserved.
Direct Mail created to support the launch of the NEW Evoluo machine and give club members the incentive to upgrade to a new machine.
Electronic Arts is known for an array of Action titles Including Medal of Honor, Battlefield, Mass Effect, Army of Two, Dead Space and The Secret World. The following screens are a variety of emails I designed from end to end (wireframes, concepts, art direction and production assets) to support multiple North American marketing campaigns.
Each campaign was designed to reflect the same excitement and quality that their brand delivers to their customers. The target audience is primarily younger game enthusiasts with a passion for science fiction. The email designs reflect the target audience with the typography, color palette and page layout. Each campaign was designed specifically to reflect brand goals and the tone of the game title.
Images provided by Daniel Cornelius. All rights reserved.
Camel integrated marketing campaign to drive awareness of new product launches for RJ Reynolds. The campaigns consisted of digital and offline marketing initiatives, focusing on magazine ads, a microsite and direct mail.
I was the Art Director providing oversight and creative direction for the campaigns. I was also responsible for client presentations and relationship management for the campaigns.
Successful launch led to multiple ads being featured in premium magazines such as Playboy and Maxim.
Design explorations, allowing me to explore multiple types of layout, typography options and design direction.
A collection of corporate identities designed for various businesses.